GIA/IGI Certified Diamonds Inventory is now online @ Kathana Jewellers

Kathana Jewellers has launched their newest initiative: Diamond Search. You can now search through thousands of GIA/IGI/HRD/AGS certified diamonds (19,000+ 25,000 40,000+ at last count) based on various parameters like shape,cut, color, clarity, carat weight and price. You can then get those diamonds set in more than a dozen ring designs from the catalogue and voila you have a customized ring . So whether you want to buy an diamond engagement ring, wedding ring, anniversary ring or simply indulge-in-yourself ring, we can help you with any occasion or budget.

This brings an unparalleled choice for a user. And fulfilling our mission of continuous innovation in the jewellery retailing field. While this model is very popular in the more developed western countries, In india it is gaining popularity with incredible savings and choice.

Salient features of the new initiative:

• A choice of 10 shapes: Round ( Round Brilliant Cut), Heart, Princess, Emerald, Asscher, Marquise, Pear, Oval, Cushion and Radiant.
• Filter on the 4C's namely Cut, Color, Clarity and Carat Weight.
• One click cross-verification of the GIA reports. On the diamond search page you will find each diamonds certification house also listed for e.g. GIA. Clicking on GIA ( underlined) pulls up the report from the GIA website specific to that diamond.This feature is exclusive to Kathana Jewellers.
• Comparison of upto 15 diamonds and downloading them as excel sheet for offline comparison or emailing.
• Educational content which brings you upto speed on various aspects of diamonds so you can make a more informed decision.

You can avail of these additional services:

• Diamond sealing service: Get the diamonds in a tamper proof pack from the certification lab itself. Both GIA and IGI certified diamonds can be lab sealed by the respective labs.
• Lab report Number inscription on the Girdle for additional security.
• A Swarovski embellished ring box with personal messages. Exclusive to Kathana Jewellers.

More in coming weeks and months as we explore/analyze diamond related issues as we did with Hallmarking issues.

Little did we know that a blog post almost 2 years ago would actualize into a working model at Kathana.

Case for Ethics in the jewellery business

Standards in Jewellery Business Business Ethics -

2010 Akshay Tritiya Gold Purchase Offer

Akshay Tritiya considered an auspicious time for new beginnings and a good time to purchase gold is being observed on the 16th May,2010.

We have lined up a few discounts for you uptil the Akshay Trithiya day. We are offering an exciting 40% off Making charges on gold and diamond jewellery.

Gold coins in denominations of 5gm and 8gm are also available.

UPDATE: LIMITED No making charges on a few jewellery items too. Come Early!!! cos they are not going to last for long.