Jago Grahak Jago: Family jewellers give more value for money spent.

Bought jewellery from your neighbourhood jeweller then relax as you have invested your money in the right place. An Economic Times (ET) article today compares Branded/Online retailer vis-a-vis family jewellers. The comparision is on similar line as we have talked about in a blogpost 2 years ago ( read it here ).

Briefly the ET article talks about:

• Family jewellers ( like us ) price jewellery on a daily basis giving consumers the best possible prices, whereas online retailers and branded store use a fixed price concept raking in a margin of 50-100%.
• Family jewellers give a breakup of all the information like weight, making charges, buy back value whereas online retailers/branded stores arent always either so transparent or take their jewellery back or give ridiculously low value in return.
• This concept of fixed pricing thus goes against the very reason for buying gold/diamond jewellery if it cannot give you a better return.

Read the entire ET article here: http://bit.ly/hh73tN

Mobilizing gold reserves through Gold Bonanza Offer.

Usual Investment Mode: Consumers are investing in gold coins or bars and putting them in bank lockers or home lockers. With gold prices bound to rise in coming years, it makes for a good investment sense. Take a look at the chart for last 35 years of gold prices.

Gold Bonanza Offer: Instead of putting the gold investment in lockers when you deposit the gold under the gold bonanza offer you get an additional 4% interest on the value deposited. The only criterion being a minimum lock-in period of 1 year. At the end of 1 year a consumer can liquidate the gold at the prevailing rate and And since we launched it almost a year ago we have already mopped Rs.35 lacs worth of gold deposit from customers.

Gold Bonanza offer is uniquely run by Kathana Jewellers only.

Completely inspired by the article below:
Mobilizing Gold reserves for national development.

DIWALI SPARKLERS 2010.

The festival of Diwali is special to us and we would invite you to visit us as we have done special decorations inside and outside the store. While you soak in the atmosphere aslo enjoy great bargains in the form of 15% off making charges on gold jewllery ( yes! including the dubai , moving stones and neptune collection). and 15% off diamonds in diamond jewellery.

Offer valid till 15th Nov.

Note: this discount is not valid on solitaires.

New Jewellery collection this Diwali 2010 - 2

Grow with Gold: Gold in last 35 years

Gold has grown by leaps and bounds in the last few years right before our eyes, now raring to cross the Rs.20,000 mark. Infact we hear that it may soon cross the Rs.22,000 mark. Good for investment though. Contrast this with just 30 years ago when gold was unbelievably less than Rs. 1000. This chart( present in store) takes you through the remarkable rise in gold prices in the last 35 years.

(Click on the chart to enlarge the image)

Chart Courtesy : www.vinaya.co.in.

A Rocking Bangle!!!

A rocking bangle in solid 22k gold with superlative precision machining. Standout!!!

New Diamond Necklaces and Pendants in store - 1

New Diamond necklace sets and diamond pendents are already in store for the coming festive season of Navratra and Dusshera/Diwali. Also the impending marriage season starts from November. This is the first installment of fresh arrivals. A lot of our jewelery is in 14k - a reflection of the high gold prices. Click on the images to see an enlarged view.

ORO Bangles @ Kathana Jewellers. Latest collection to hit the stores.

Look no further than Kathana Jewellers latest collection of gold bangles from famed international and national brands. Latest bangle collection sports meena work in never-seen-before colours and patterns. Done entirely on sophisticated machines these bangles are international in design and finish while not spoiling the Indian sensitivity to price. All the bangles come with the Hallmark assurance.

Tips on finding good diamond deals

We have been going strength to strength by bolstering our diamond inventory, which now stands at more than 78,000 diamonds. SO while on 1 hand we can find you practically any diamond, the immediate thought that comes to mind is how can i find that 1 diamond which is a perfect mix of value and quality.

Here in this post we share tips to get bargains in general:

1) Look for non premium sizes: As discussed in the previous posts size like 1 carat, 0.50 carat, 0.60 carat or 1.5 carat or 2 carat are premium. Look for sizes like 0.95 or 0.57 carat to gain from human idiosyncrasies.

2) Look for better cut : Diamond pricing depends a lot on the visible factor too. So if a diamond looks better, no matter what its grading it is a good deal. One way to identify a good dimaond is going for a TRIPLE-EX which is CUT, POLISH and SYMMETRY all being Excellent. Well there is a premium to triple EXes but you can neutralize that by going for a clarity step down. SO for instance if you are looking for VS1 go for VS2 or VS2 then go for SI1. But going too far down on the clarity scale is not recommended. So the gain in going 1 step down in clarity is more than going for all EXes.

3) A litle bit of fluorescence isnt so bad. Dont always look for NONE fluorescence. A SLIGHT or FAINT fluorescence can save you a lot of money while not affecting the diamond looks as much.

4) Diamond of upto size 0.60 Carats are literally immune to clarity so for a F,G,H color shade you can go upto I1 clarity also.

5) Try Fancy shapes: Fancy shapes like princess, emerald, oval, heart, asscher, radiant, pear, marquise come at a discount as compared to round brilliant cut.

Hope these tips help you save money and make your search for that 1 diamond a lot easier.

After all you now have the E=MC² equivalent to the diamond search in your hands.

A word of caution: Going for uncertified diamonds is a self rip-off. Please dont do that to yourself.

In store: Dazzling new designs in 22k Hallmark gold bangles.

A brand new collection of bangles and kadas has hit the stores. Bangles in 22k Hallmarked gold designed to mesmerize you. Don't take our word for it. See it for yourself. Visit us at your convenience. Click on the pictures to get a closeup detailing the fine cuts.

Classic.

Traditionally Captivating

Very modern, very induvidualistic.

A touch of blue enamel adds a very contemporary touch. Very Very...ahem very beautiful.

Hypnotizing. Dont look for too long.

The showstopper for any party/wedding wear. The innovation in enamelling and the precision gold cutting creates a dazzling effect.

Exceptional.....Makings of a best seller.

Absolutely Desirable.

Join us on Facebook for the latest designs in-store at Kathana Jewellers